Intoduction of SEO

• SEO Definition
• Traditional vs Modern SEO
• Importance of SEO
• SEO Statistics
• What is a Search Engine?
• Search Engine: Users
• Search Engine: Market Share
• Search Engine Working: Crawling, Indexing, and Ranking
• Search Engine Working Illustration
• Organic vs Paid Search
• SEO Career Path
• SEO Certifications
• Key Takeaways